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Adam Hyde

Adam Hyde is a sound and radio artist from New Zealand, and CEO of Floss Manuals - Free Manuals for Free Software.
He is the co-founder with Honro Harger of r a d i o q u a l i a sound and media art collective.

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Saskia Sassen

Saskia Sassen's research and writing focuses on globalization (including social, economic and political dimensions), immigration, global cities (including cities and terrorism), the new networked technologies, and changes within the liberal state that result from current transnational conditions. In her research she has focused on the unexpected and the counterintuitive as a way to cut through established 'truths.'

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The Re-Code.Com Story 

Conceptual Overview

The products we purchase are the inventory of our lives. To chain stores, this inventory is cataloged through the Universal Product Locator symbol (UPC). The UPC symbol is known as a barcode. Barcodes are now found everywhere in our world, extending outside of product inventory into our comic books, our science fiction, our films, and even our tattoos. These codes represent the fears of literally becoming numbers or becoming digital that are in many of us. These are not fears we wish to dismiss. The RE-CODE.COM project brings together the tactical media actions of the Carbon Defense League and the video and performance hijacks of Conglomco in a way that takes online action outside of the box for real world instigation. Looking at the heavy reliance on digital systems in chain stores utilizing the UPC barcode system, we see a problem or a virus in the system. The virus is the human. We are the nightmare of the digital to some extent. We are the squeaky wheel.

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CAE: Framing Tactical Media 


Anyone involved with "tactical media" (TM) before its famed christening in 1996 at the Next Five Minutes had to know that naming this cultural/political tendency was going to have some very negative repercussions. The naming was the first step in doing what TM feared the most°Xclaiming cultural territory doomed to house haunting archives. Once given an official title, so many nasty processes could begin - most significantly, the construction of historical narratives. So many narratives already exist explaining this ephemeral, immediate, specific, and deterritorialized process of cultural production that seemed so urgent to so many radical subjects in the early 90s.

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